Marketing Insights, Strategies and News

Chemical Engineer to Beauty Disruptor: Building a Beauty Brand Giving Women Time & Confidence, Veena Krishnan, Daybird
Podcast Stefanie LaHart Podcast Stefanie LaHart

Chemical Engineer to Beauty Disruptor: Building a Beauty Brand Giving Women Time & Confidence, Veena Krishnan, Daybird

After years working as a chemical engineer in a male-dominated industry, Veena Krishnan began questioning the amount of time, money, and energy women are expected to invest in beauty. That frustration eventually became Daybird, a clean, vegan, cruelty-free beauty brand built around a simple idea: one product should be enough. On this episode of The Wild Party Podcast, Veena shares her entrepreneurial journey, the science behind skincare, and why helping women reclaim their mornings is her ultimate mission.

Read More
Trash to Truth: Why Recycling Is Broken And How To Fix It with Simar Bedi, Sol Recycling
Podcast Stefanie LaHart Podcast Stefanie LaHart

Trash to Truth: Why Recycling Is Broken And How To Fix It with Simar Bedi, Sol Recycling

Is your recycling really being recycled? In this Earth Month encore episode of The Wild Party Podcast, we explore the hidden truth behind waste management and how circular economy thinking can create a cleaner, smarter future. Learn how businesses can reduce landfill waste, embrace zero waste strategies, and become more sustainable while improving their bottom line.

Read More
Drop Culture To Conscious Consumerism: Slow Fashion Is The Future with Ayman Quadir, Semi Aquatics
Podcast Stefanie LaHart Podcast Stefanie LaHart

Drop Culture To Conscious Consumerism: Slow Fashion Is The Future with Ayman Quadir, Semi Aquatics

What if streetwear could slow fashion down instead of speeding it up? In this episode of The Wild Party Podcast, Ayman Quadir shares how he built Semi Aquatics from his college dorm room into a mission-driven brand focused on long-staple organic cotton, regenerative farming, artist collaborations, and ocean restoration. It is a story of creativity, community, and rethinking what progress in fashion really means.

Read More
Efficiency To Environmental Accountability:Modernizing a100-Year-Old Wellness Icon with Ashton Roberts, Manager of SupplyChain & AnalyticsBragg Live Foods
Podcast Stefanie LaHart Podcast Stefanie LaHart

Efficiency To Environmental Accountability:Modernizing a100-Year-Old Wellness Icon with Ashton Roberts, Manager of SupplyChain & AnalyticsBragg Live Foods

What does it take to evolve a century old wellness brand without compromising its values? In this episode of The Wild Party Podcast, Ashton Roberts, Manager of Supply Chain and Analytics at Bragg Live Foods, shares how sustainability, collaboration, and smarter logistics are shaping the future of one of the most iconic names in health.

Read More
Rock Bottom  To Ritual: Designing A Life That Heals  Creating Purpose After Pain with Lauretta & Sharon Gavin, The Gavin Sisters
Podcast Stefanie LaHart Podcast Stefanie LaHart

Rock Bottom To Ritual: Designing A Life That Heals Creating Purpose After Pain with Lauretta & Sharon Gavin, The Gavin Sisters

When Sharon Gavin was diagnosed with a rare autoimmune disease that left her barely able to function, she and her sister Lauretta made a radical decision to transform their lives. What began as a plant-based healing journey evolved into The Detox Barn wellness retreats and Funki Coffee, a mushroom coffee brand rooted in energy, balance, and authenticity. In this episode of The Wild Party Podcast, the sisters share how illness became inspiration, sobriety became strength, and sisterhood became their greatest business advantage.

Read More
Rural Villages To Retail Shelves: Superfood Breakthrough Creates A Global Impact with Lisa Curtis, Kuli Kuli Foods
Podcast Stefanie LaHart Podcast Stefanie LaHart

Rural Villages To Retail Shelves: Superfood Breakthrough Creates A Global Impact with Lisa Curtis, Kuli Kuli Foods

When Lisa Curtis first discovered moringa while serving in the Peace Corps in Niger, she was not looking to start a business. She was simply trying to feel better. That single moment led to the creation of Kuli Kuli Foods, the first brand to introduce moringa to the U.S. market, and a mission-driven company now found in over 11,000 stores nationwide. In this episode of The Wild Party Podcast, Lisa shares how trust, science, and sustainability shaped her journey from rural villages to national grocery shelves.

Read More
Luxury Fashion to Footwear With Purpose: Building Comfortable, Sustainable Products Without Compromise with Kay Sides, founder,  ROAM
Podcast Stefanie LaHart Podcast Stefanie LaHart

Luxury Fashion to Footwear With Purpose: Building Comfortable, Sustainable Products Without Compromise with Kay Sides, founder, ROAM

Kay Sides never set out to chase trends. Inspired by her Hawaiian upbringing and decades in fashion, she built ROAM to solve real footwear problems for women while honoring sustainability, comfort, and ethical manufacturing. In this episode of The Wild Party Podcast, Kay shares how she turned a personal need into a self sustaining brand rooted in innovation and integrity.

Read More
Reclaiming Pleasure To Breaking Taboos: Creating  Women’s Wellness Solutions with Michelle Yeh, Hygiene Hero
Podcast Stefanie LaHart Podcast Stefanie LaHart

Reclaiming Pleasure To Breaking Taboos: Creating Women’s Wellness Solutions with Michelle Yeh, Hygiene Hero

After decades in corporate leadership and global entrepreneurship, one founder discovered a massive gap in women’s health. In this episode of The Wild Party Podcast, Michelle Yeh shares how menopause, clean beauty science, and sustainability inspired her to build a brand that puts women’s bodies, pleasure, and well-being first.

Read More
Staying Dry to Saving Oceans:  Reimagining Everyday Products for the Planet  with Deirdre Bird, Dri Umbrellas
Podcast Stefanie LaHart Podcast Stefanie LaHart

Staying Dry to Saving Oceans: Reimagining Everyday Products for the Planet with Deirdre Bird, Dri Umbrellas

After watching a documentary on ocean plastic pollution, Deirdre Bird could not unsee the problem. What followed was a journey from curiosity to conviction, and eventually to founding Dri Umbrellas, a brand transforming ocean-bound plastic into durable, thoughtfully designed umbrellas. In this episode of The Wild Party Podcast, Deirdre shares how upcycling, fair-wage jobs, and long-term product thinking can turn everyday items into tools for climate action.

Read More